STEINWAY & SONS UNVEILS SPIRIOCAST

The revolutionary new software offering live piano broadcasting across the globe.

Steinway & Sons is delighted to announce the launch of SPIRIOCAST, a revolutionary new software that allows live, remote performances from one Steinway & Sons Spirio piano to another in real time — no matter where in the world this might be.

Steinway Artist Lang Lang performed in the seamless and pristine Hamburg launch of Spiriocast at 20th of October, playing live in the Steinway Hamburg Spirio Studio and Spiriocasting to the Elbphilharmonie. The Spiriocast — live broadcast from one Steinway Spirio | r, the world’s finest high resolution player piano, to another — dazzled the unsuspecting audience, and featured arrangements from Lang Lang’s latest album The Disney Book (most memorably, a heartfelt “Rainbow Connection”).

Following intermission, Lang Lang appeared live at the Elbphilharmonie to perform selections from Bach’s Goldberg Variations, delivered with dazzling technique, a Romantic lilt, and some inventive, touching counterpoint. He was then joined by his wife, Steinway Artist Gina Alice, and the couple played a riveting four-hand Hungarian Dance No. 5 by Brahms. Lang Lang also performed the Chinese piece “Jasmine Flower”

This event was a cross-departmental and global effort attended by Steinway staff, clients, guests and press from all over the world — with an open bar, exclusive afterparty and essential schmoozing. It was an unqualified success on every level: technologically, logistically, socially, and musically.

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